Know exactly who your customers/clients are so that you can speak directly to them in your marketing efforts
Who buys from you that you like? Who is your target audience? Do you actually know?
And an answer of “they’re anyone” isn’t going to cut it these days.
It’s all about understanding who your customer is and how you should be communicating with them to encourage them to take action and sign up for your services or a discovery session.
But, how do you know who they are?
And, how do you know what to say to them?
That’s where a guide that shows you what you should be thinking about and the question to ask about your ideal clients is what helps.
Below we’ve linked to a guide. It just requires your name and email and you can download it. There is a checklist and worksheets to go through that will help you get things clear in your mind about who you want to work with and how you should be communicating with them.